Benefits of Electronic Shelf Labels
Pricing with agility
Supercharged agility – change price and promos on one shelf, or millions, anywhere, in seconds. Know your prices are correct, always.
Free associates from label changes to focus on customers.
Accelerate in-store processes – e.g. stock takes. Remove printing and logistics costs for paper-based labels.
Easily graduate price changes over time to protect margins, avoid flash sales and reduce wastage.
Inform and engage
Engage customers in new ways, from location-based offers to augmented reality, and more.
Profit from data
With limitless label changes, execute all price and promo changes recommended by your big data systems.
What's your role?
MarketingConnect with your customers in new and engaging ways
Manage millions of labels across thousands of stores from a single location, with 100% accuracy. More easily align prices across channels.
Price with agility
Change prices and promos in near real time to match the agility of online competitors.
Connect in-aisle using NFC and augmented reality. Create a seamless experience by using search, social and purchase data to personalise offers to smartphones.
Build confidence with customers that prices are aligned across channels and are always correct in-store.
Grow your income
Partner with brands to promote their products on your labels.
Show product, price, promos, stock levels, social reviews, competitors’ prices and much more, and push personalised offers using location-based Bluetooth beacons.
Reduce inventory and replenishment times to free your team to serve customers and create a great store experience.
Dress to impress
To help your teams dress the store as you intended, flip labels to provide planogram advice and use QR codes on labels to open merchandising tuition videos on mobile devices.
With our labels sending 2-way messages to HQ, you can confirm price and promo changes have been made, while an audit trail is created too.
With digital pricing, you can save money on label printing and logistics costs while reducing your carbon footprint.
Please your associates
Free your team from laborious price changes that no one enjoys and accelerate tasks such as merchandising and inventory management.
Show required info to avoid compliance issues, e.g. origin, currency and more. Confirm to brands that products are located correctly and guide associates to put products on the right shelf.
scalable and easier to install enterprise grade ESL solution
Our ESLs are the clearest, most colourful and eye-catching available. You can also remotely monitor and optimise them.
Build your ESL platform around our secure, enterprise class solution that needs the least amount of hardware of any ESL vendor.
Our wireless communicators connect in-store labels to your HQ, self-register and run in the sub-1 GHz frequency. They’re efficient too – each covers 50,000 square feet and controls up to 200,000 labels.
Lowest cost installation and maintenance using the least amount of hardware in-store of any vendor.
Remote OTA updates
Update every label, on any shelf, Over The Air (OTA) – in seconds – and there’s no need to remove labels for firmware updates.
Create audit trails
Two-way communication between the ESLs and your HQ ensures an audit trail and confirms that key changes, such as price updates, have taken place.
Different colour bezels
Change bezel colours to match your brand.